 |
Founder, President & Director
Bill Aydelott loves movies and television, but has radio
in his blood. He grew up in Waverly, PA and was making student
films back in high school, ultimately graduating from Dartmouth
as the college’s first special major in Film Theory and
Production. He often supported his “film habit,”
however, by holding down regular on-air shifts at several
northern New England radio stations. Founding Aydelott Associates
in 1974, he undertook everything from ski films for Chevrolet
Sports to corporate profiles for Bendix and Polaroid, documentaries
for the National Fire Protection Association, emotional fund-raising
appeals for The United Way and PSA’s for The Special
Olympics. In the ‘80’s, he began combining his longtime
radio experience with a growing knowledge of film production
techniques, and launched a hugely popular and successful series
of ads promoting WBZ Radio’s Dave Maynard. Known as “The
Piece a’ Cake!” campaign, they involved elaborate
stunts and memorable humorous moments, winning not only high
ratings for the station, but a number of national advertising
awards. Many of these were subsequently adapted for similar
stations and personalities in other markets, and in the intervening
years, he has established himself as one of the proven experts
in creating original television promotions for radio. Along
the way, he also managed to produce and operate camera on
the first full-length feature movie by writer/director John
Sayles, The Return of The Secaucus Seven – a film that
went on to make the 1980 Ten Best list of a variety of national
reviewers.
Following a 3-year stint as Senior VP at Filmhouse in Nashville,
Aydelott returned to Boston to establish Waverly Motion Pictures
and continue his work both with the major Hollywood studios
and with many of the most prominent radio stations in America.
Himself an experienced cinematographer, Aydelott is still
best known for his abilities in directing talent and “real
people,” and is often solicited by other production companies
to assist on projects involving that expertise. This includes
producing and/or directing promos and longer format shows
for The Discovery Channel, HGTV, and PBS. He has appeared
on Good Morning America and won multiple Best Director honors
from the New England Emmy’s and the New England Broadcasting
Assoc. In addition, Aydelott productions have taken several
first place Golds at both the Int’l Film & TV Festivals
of New York and the US Television Commercials Festival.
|
|
