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WXKS, Boston

The best contest marketing simultaneously promotes the morning show, and KISS 108 scores huge ratings gains by tying-in with whatever is hot in Boston – like the New England Patriots, or the local skating build-up to the Olympics. Shorter versions are for broadcast, while longer versions are featured on the station’s website. Be sure to view the earlier Kiss Cash Cow campaigns below as well.

Matty on Ice - The Long Program (:60)

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Matty's Money- Thursday (:30)

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Matty's Money - Today (:10)

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Cash Cow Kick – Tommorow (:30)

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Cash Cow Kick – Today (:30)

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KISS Cash Cow, J-Low (:30)

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KISS Cash Cow, Sox (:30)

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Karate Cartwheels (:30)

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Money Money (:30)

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Scorpion Dancing (:30)

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Cheerleaders (:30)

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